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We craft Product Designs that

At the heart of our mission is the commitment to design that embraces creativity, evokes emotions, and unfolds into meaningful outcomes for our clients and their users

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Our Services

Design Advising for Startups

We offer strategic guidance and expertise to early-stage companies in product and design aligning them with the overarching business goals.We help startups navigate challenges, capitalize on opportunities, and build a solid foundation for sustainable growth and success.

design advising & strategy guidance on customer research
brainstorming sessions create product roadmap collaboration
design team building

Product (UX) Design

We help teams gain valuable insights into user needs and behaviours to inform the design process.We collaborate with our clients to generate innovative ideas, ensuring that our designs are intuitive, engaging, and meaningful.From there, we employ iterative design methodologies to refine and perfect the product based on user feedback and performance metrics.

user research & analysis conceptualisation ux design ui prototyping user testing product optimisation

Full service design & development

Our Full Service Design and Development covers everything you need for websites and apps. We handle it all—from planning to launch—creating custom websites and apps that look great and work smoothly.With a focus on software development, we build digital experiences that make your brand stand out and connect with your audience.

product management agile custom website development
mobile app development search engine optimisation-seo
testing and deployment support and maintenance

Design Workshops

We facilitate discussions and activities to help teams explore unconventional solutions and make informed design decisions.Our design workshops provide clients with a collaborative and efficient design process, accelerated decision making resulting in user-centric solutions and empowering the team with design thinking principles.

user journey mapping collaborative ideation product pitch
design thinking product strategy service design
user journey mapping

Design System

We empower teams to build and maintain a strong and coherent visual identity while fostering collaboration and innovation within their teams.We help designers and developers focus on solving problems and creating value, rather than reinventing the wheel or getting bogged down in low-level design decisions.

customised design system documentation and guidelines
component libraries collaborative workshops and training

Why Us?

📈 Business - Centred ApproachEvery design decision is made with the end-user in mind, resulting in intuitive and user-friendly solutions that meet your strategic goals

Innovative SolutionsOur forward-thinking approach allows us to stay at the forefront of industry trends and tech, enabling us to deliver innovative and cutting-edge solutions

💬 Collaborative PartnershipWe work closely with our clients throughout the design process to ensure their vision is realized and objectives met

👥 Double Designer ImpactYou'll be working directly with Pramiti and Pankaj, benefitting from two experienced designers ensuring project success.

🔍 Attention to DetailFrom initial concept to final delivery, we pay meticulous attention to every detail, ensuring that every aspect of the design is meticulously crafted to perfection.

⚙️ Flexible & AgileWe offer a personalized and flexible approach, allowing us to adapt to our clients' unique needs and preferences with agility and efficiency

OUR WORK

Some case studies that have delivered immense value to users and business alike

From 0 → 1 to redesigns, we have shipped successful projects of all types. We carry out user research, create concepts, user flows, design systems, UI, prototypes and test our designs qualitatively and quantitatively for best outcomes.

E-Commerce website redesign boosting CR

Enhancing ZALORA Shopping Experience

Crafting personlised homepage for ZALORA

Solution to resolve compliance notices for ADP

Who Are We

Product designers with 20+ years of collective experience

We specialize in multi-platform design such as Mobile, Web, Tablet, B2B and B2C for domains like retail banking, e-commerce, HR Solutions, Software Interface, and IT

Pramiti Sharma

Co-Founder

Pramiti is a UX leader who has built and mentored successful teams. A future-forward designer with a data-informed approach, her designs balance business goals, user needs, and the craft of design

Pankaj Kulkarni

Co-Founder

Pankaj has a passion for innovation and design and brings extensive experience leading product design teams. Dedicated to crafting user-centric experiences, he aims to elevate products to new heights

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How to get started

Let's find out if we are a match!

FAQs

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